OBB

Jacqueline Giaccio

Vice President of Communications

Jacqueline Giaccio serves as Vice President of Communications, where she focuses on strategic communications and media relations across the OBB, Fanatics Studios and Bolded. She played an integral role in the launch of Fanatics Studios, the joint venture between Fanatics and OBB Media including the historic launch event at the Intuit Dome and the first ever Fanatics Flag Football Classic at BMO Stadium. In addition to the Fanatics Studios slate, she has led PR efforts for tentpole campaigns for OBB and Bolded, such as Kendall Jenner’s Bet on Kendall Super Bowl campaign, and CeraVe's "New Face Of Legs" with Kevin Durant. Jacqueline also manages all internal comms and awards strategy for the OBB and Bolded leadership teams and leads the external comms strategy for Fanatics Studios.

Jacqueline began her career at Viacom, at MTV’s TRL and major MTV, VH1 and BET specials before leading integrated campaigns at award-winning PR firms and daytime television for brands and properties including Tribeca Film Festival, L’Oréal, Mercedes-Benz, G-III, Casper, The Wendy Williams Show and Sony Television. She later served as Chief of Communications at Barstool Sports, overseeing corporate, C-Suite, talent and sportsbook comms across the U.S. and Canada. Prior to joining OBB, Jacqueline was the first Sports Entertainment Communications Lead at Prime Video, working on live sports properties including the NBA, NASCAR and Thursday Night Football, and led strategy for the platform’s sports originals.

An Emmy and Tony Award winner and graduate of LIM College, Jacqueline is a proud native New Yorker, lifelong NY sports loyalist and Broadway enthusiast who runs on iced coffee and ’90s hip hop and rock.

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