BUMBLE: HANDLES
CAMPAIGN | BUMBLE | 2026
Bumble and OBB Bolded team up to make meet-cutes that much better by partnering with Brooks Nader, Kyle Cooke, Cornell Young IV and Kelsey Calemine to bring Bumble Handles to life. A new feature that lets verified members create and share a unique handle without exchanging phone numbers or personal social accounts.
Through a series of personality driven social film and digital-out-of-home creative each talent introduces their own Bumble Handle, showing how a simple connection in the real world can turn into something more. Built around the campaign line “Make Your Handle, Make Your Move,” the work encourages singles to take dating into their own hands, one @ at a time.



